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Latest Fitbit News

Google Reiterates Fitbit Data Pledge as EU Launches Major Investigation

04 Aug 20 | Fitbit, Google, wearables, Windows

Google said today that it would work with EU antitrust regulators to overcome any obstacles to its $2.1 billion purchase […]

Report: EU to Investigate Google Acquisition of Fitbit

30 Jul 20 | Fitbit, Google, wearables, Windows

In a major setback to Google and its desire to jumpstart its wearables business, the EU will reportedly investigate the […]

Google Pledges to Meet EU Data Demands for Fitbit

15 Jul 20 | Fitbit, Google, wearables, Windows

With its $21 billion acquisition of Fitbit hanging in the balance, Google agreed not to use personal data from the […]

EU Questions Google Rivals About Fitbit Acquisition

02 Jul 20 | Fitbit, Google, wearables, Windows

The European Commission has sent out questionnaires asking Google’s rivals whether its proposed $21 billion acquisition of Fitbit would harm […]

Wearables Market Grew 30 Percent, IDC Says

The market researchers at IDC say that global shipments of wearable devices grew 29.7 percent during the first quarter to […]

Fitbit Enables SpO2 Monitoring on Newer Wearables

16 Jan 20 | Fitbit, Windows

Fitbit is enabling a blood oxygen (SpO2) monitoring feature on its Versa and Ionic smartwatches and Charge 3 wearables. News […]

Report: Wearables Shipments Surged, Thanks to Hearables

IDC reported this week that wearables shipments “surged” in Q3, thanks mostly to an expanding market for so-called hearables. The […]

Google Acquiring Fitbit for $2.1 Billion

Google is acquiring Fitbit for $2.1 billion, the companies announced on Friday. Google plans to expand its investment in the […]